20+ Most Popular WordPress Plugins of 2021

Ever wondered what would WordPress would even be like without all its plugins? One of the many reasons why WordPress became hugely popular is because of the wide variety of plugins that are available. There are literally thousands of plugins available for many different functions, free as well as paid. But how do you know which of those are actually useful for you? So, with this post, we aim to list out the most popular WordPress plugins for you.

Most Popular SEO Plugins

1. Yoast SEO

As the name rightly suggests, this plugin helps website owners to get more traffic from search engines such as Google. Yoast SEO takes care of technical SEO stuff in the background.

As a web designer, if you're not familiar with SEO, it helps the users in keeping their content nice, easy to read, and most importantly it makes sure the search engines can find and understand their pages!

It has free as well as paid versions available. See Yoast SEO for WordPress here.

2. SEMRush SEO Writing Assistant

This is an on-page SEO plugin for WordPress that helps you to optimize content by providing instant SEO recommendations while writing. It offers target keywords, readability score, plagiarism check, and many other useful recommendations for improvement.

In order to run the SEO Writing Assistant, you will need a Semrush account to create an SEO content template. Check out the SEMRush SEO Writing Assistant here.

3. SEO 2021 by Squirrly

This is a free SEO tool guided by the A.I.-based Private SEO Consultant. It can even be used by non-SEO experts to increase the search engine traffic engine to your website. It offers great precision and customization just like any other human consultant would.

Find out more here.

4. XML Sitemaps

This plugin can be used to improve SEO by creating XML sitemaps for specific search engines to better index your site.

Best of all, it is a free plugin that makes it much easier for crawlers to retrieve your website more efficiently. Get the free plugin here

5. Rank Math SEO

Rank Math SEO, is a free SEO plugin that introduces a game-like process to help you optimize your content for search engines. It also lets you optimize your posts for unlimited focus keywords per post, and you can also track your keyword rankings in Google.

This is a really helpful plugin if you're newer to SEO and want to make sure you've done everything you can to optimize a post for higher rankings.

See how the plugin works here

Most Popular Security Plugins

6. Sucuri Security

It's a free WordPress security plugin that offers a wide range of security features for websites. Some of its features include :

  • Security Activity Auditing
  • File Integrity Monitoring
  • Remote Malware Scanning
  • Blocklist Monitoring
  • Effective Security Hardening
  • Post-Hack Security Actions
  • Security Notifications
  • Website Firewall (premium)

7. Wordfence Security

Wordfence is a firewall and malware scanner to protect WordPress websites against threat. Its firewall feature identifies and blocks malicious traffic.

The malware scanner checks core files, themes and plugins for malware, bad URLs, backdoors, SEO spam, malicious redirects and code injections.

Download the plugin here.

8. WPScan

The WPScan WordPress Security Plugin can help you to detect vulnerabilities related to the WordPress database, plugins as well as themes installed in your website.

As a website owner, you have the freedom to choose either the plugin, the scanner or the API directly depending on your needs.

You'll find both free and paid plans here

Most Popular Data Plugins

9. Duplicator

Duplicator is one of the most popular and highly downloaded WordPress plugin that enables the users to migrate, copy, move or clone a site from one location to another. For the same reason, it can also be used as a simple backup utility.

Users can perform a full WordPress migration without struggling with messy import/export sql scripts. The plugin has free as well as paid versions, the details of which can be sought here

10. WordPress Importer

As the name promptly suggests, the WordPress importer helps to import pages, posts, comments, custom fields, categories from a WordPress export file. It is a free plugin, and you can download it here

11. Really Simple SSL

Really Simple SSL is your one-click and hassle-free solution to easily migrate your website to SSL. What this plugin does is, it automatically detects your settings and configures your website to run over https.

Download for free here. It also has a pro version and its pricing starts from $29.

Most Popular Performance Plugins

12. W3 Total Cache 

It is one of the best free WordPress plugins available today that helps to improve the performance of a website. It reduces the website's load times by leveraging features like content delivery network (CDN) integration.

It also helps to improve your website's search engine result page rankings. Download and install this plugin from here

13. WP Rocket

A premium cache plugin for WordPress that helps to increase the speed of a website. Pricing starts at $49.

It helps website owners to improve the speed of their WordPress site, SEO rankings and conversion, without utilizing any code.

To know more about this plugin, click here

14. Pretty Links

Pretty links is a link management, branding, tracking, and sharing plugin. It helps you to shrink any URL on or off your your WordPress website by using your own domain name too!

A great way to use affiliate links or to track clicks from emails, this plugin is available for free and can be downloaded here

Most Popular Content Plugins

15. Beaver Builder

Beaver Builder is a WordPress page builder plugin that helps you to create websites live with its front-end editor. You can use this plugin to create any type of website such as  Blog, Ecommerce, Membership, and even a Landing Page.

You can use this plugin for free or purchase a license that can be used on unlimited sites.

Check out Beaver Builder here.

16. Elementor

Elementor too is a WordPress website builder plugin. It can be used by designers, developers, marketers, and entrepreneurs to create websites, landing pages, blogs as well as an online store.

You can start with a free version and upgrade to pro for unlocking advanced features of this plugin. 

Click here to get started with Elementor.

17. WP Page Builder

WP Page Builder is a free drag and drop WordPress page builder to create websites easily. It can be used by an experienced as well as a novice developer alike, with its front-end based tool that gives plenty of design options.

No coding is required to use this plugin, and it can be downloaded here

Most Popular Contact Form Plugins

18. WP Forms

It is a drag-and-drop WordPress form builder that helps you to create contact forms, feedback form, subscription forms, payment forms, and other types of forms for your site in minutes.

It is mobile responsive as well as optimized for web and server performance, so you don't have to worry about it slowing down your website's speed.

Download WPForms for free here

19. Ninja Forms

Ninja Forms can be a great option for you to create WordPress forms if you're not a tech person. It comes with drag and drop fields, easy row and column layout, multi page forms, conditional forms to name a few.

Create lead generation forms using this plugin, it has free as well as paid options available that can be downloaded here

Most Popular Social Media Plugins

20. Smash Balloon Social Photo Feed

A free plugin to display your Instagram feed in the form of a gallery on your website. It is responsive and it can be customized as per your requirements.

It can be easily installed and helps to increase the social engagement of your business. Free as well as pro versions are available for this plugin which can be installed from here

21. Easy Social Share Buttons for WordPress

An all-in-one social sharing plugin that is jam-packed with everything you could possibly need to connect your site to social media. Easy Social Share Buttons is compatible with over 50 social media networks, that allows you to increase your social shares as well as gain insightful analytics about your social media performance.

Get this plugin here

Most Popular Multipurpose Plugins

22. Jetpack

One of the most popular plugin for just about anything! This is one of the plugins you'll find pre-installed in WordPress.

Jetpack is a free plugin with multiple features such as security, performance, backup, social media sharing to name a few. 

Although, not all the features provided by Jetpack are free, it still makes up for a very useful plugin for WordPress users.

Download Jetpack for free here

23. Hubspot

This free plugin offered by Hubspot helps to capture, organize and engage with web visitors with free forms, live chat, CRM, email marketing, and analytics.

Create forms, popups, add live chat to your website and manage your contacts seamlessly using this plugin. 

24. WooCommerce

If you're considering starting an online (or eCommerce store) on the WordPress platform, then no better plugin than WooCommerce. It is free, flexible, and comes with built-in tools that efficiently helps you to manage your online business.

It can be integrated with different payment platforms, email management software to provide a central dashboard for your store. Download the plugin from here.  

And that's a wrap from us folks. We sincerely hope that you found this article useful. Feel free to share it with your designer friends who might benefit from this as well. 

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