Instagram and web design may seem like two completely different entities, but there are quite a few ways to integrate the popular photo-sharing app into your site. There are plenty of advantages to integrating your site with Instagram. For one, it can help increase your site’s traffic and improve your SEO. Additionally, it can help you connect with potential customers and create a more engaging experience for your visitors.
Here are 8 ways to integrate Instagram into web design:
1. Use High-Quality Images In Your Web Design
It’s a golden rule of web design to use high-quality images. And, since Instagram is all about
photos, it’s a natural fit for using images from the app on your website. When selecting images from Instagram for your website, be sure to choose ones that are well-composed and visually appealing. In addition, make sure the resolution is high enough so that the images look clear and sharp on your site.
There are a variety of key factors to consider, such as how the images change between mobile, tablet, and desktop views and how those images look on various screen sizes. Images that are tiny or have low resolution will appear pixelated and fuzzy, making your site look unprofessional.
Being thorough with all the images on your web pages will help you gain a better reputation with anyone who comes from Instagram and increase the likelihood of them returning to your site in the future. Instagram is a high-quality visual platform, so anyone who goes from there to your website should still be able to experience that level of quality.
2. Add Social Media Buttons To Your Website
Make it easy for any visitors to share your content by adding social media buttons to your website. Include buttons for all the major social media sites, including Instagram. You can add social media buttons to individual blog posts or product pages, as well as in the sections for headers and footers on your site. When adding social media buttons, be sure to use branded icons that match the look and feel of your site.
Photo by Arnold Francisca on Unsplash
Not everyone finds it easy to navigate web pages, so it’s a good idea to experiment with different sizes, colors, and positions of your Instagram buttons. Brighter colors tend to attract more attention, so you may want to use a brightly-colored button for Instagram. You can also use a call-to-action, such as “Follow us on Instagram,” to encourage visitors to click through to your profile. Easy navigation is one key factor that can help your page attract clients.
3. Connect Your Instagram Account To Your Website
Make it much easier for visitors to find your Instagram profile by connecting it to your website. There are some basic ways that you can do this. One option is to add a social media widget to your site that displays your latest Instagram photos. You can also provide a “follow” button to your website that links directly to your Instagram profile.
If you have a corporate website, you can also add your Instagram feed to your site. This is a great way to showcase your photos and help potential customers learn more about your brand. If you are buying real views for your Instagram, you’ll want to make sure that anyone who isn’t familiar with your brand can easily find and connect with you on social media.
To do this, you’ll need to create a custom Instagram feed for your website. Some website platforms have direct integration with some of the most popular social media platforms, so check to see if your current web platform offers this feature before going to any extreme lengths.
4. Display Recent Posts From Instagram On Your Website
Setting up an Instagram feed on your website has plenty of advantages. In addition to increasing the volume of traffic to your site, it can also help you connect with potential customers and create a more engaging experience for visitors.
Instagram can be added to websites in a few different ways. One option is to use a social media widget that displays your latest photos. You can also add a follow button to your website that
links directly to your Instagram profile.
If you are looking to take things an extra step further, you can also create a custom Instagram feed for your website. This is a great way to showcase your photos and help potential customers learn more about your brand. Some people who don’t regularly use Instagram may be more likely to visit your profile if they can see your photos on your website. Always ensure that you are posting consistently, as it will be easier to notice the inconsistency between the two
sites in your feed.
5. Create A Custom Landing Page For Visitors Coming From Instagram
If you’re looking to increase traffic to your website from Instagram, one way to do it is by a unique and custom landing page for visitors coming from the social media platform. This could be a simple one-page design, or it could be a more complex multi-page website.
A custom landing page is a web page that is designed specifically for people who come to your site from a specific source. For example, if you have an ad campaign that directs people to your website, you can create a custom landing page for those visitors.
Creating a custom landing page for visitors coming from Instagram is a great way to increase traffic and conversions from the social media platform. When creating a custom landing page, be sure to include photos and videos from your Instagram feed and a call-to-action that encourages visitors to take a specific action, such as signing up for your newsletter or making a purchase.
6. Integrate Instagram Highlights Into Your Website
In order to showcase the best Instagram content on your website, one option is to integrate Instagram Highlights into your site.
Instagram’s “Highlights” are a great way to show specific photos and videos from your feed that you want to share with your website visitors. To create an Instagram Highlight, click on the “Add to story” button on your profile. From there, you can select the photos and videos that you want to include in your Highlight.
Once you’ve created your Instagram Highlight, you can then embed it into your website. This is an easy and useful way to show off your best content and keep people engaged with your site. You can strategically develop different narratives with your highlights to draw your audience’s attention and encourage them to take action.
7. Use Instagram Hashtags On Your Website
One of the clearest ways to increase traffic from Instagram, is by using hashtags on your site.
When you use a hashtag on your website, people who click on the hashtag will be taken to a page showing the posts that feature the tag.
This is a great way to increase traffic to your website, as well as get your content seen by more people. When using hashtags on your website, be sure to use relevant and popular hashtags that will appeal to your target audience.
In addition to using hashtags on your website, you can also use them in your social media posts. When you use a hashtag in one of your posts, people who click on the hashtag will be taken somewhere that shows all of the posts that have been tagged with that particular hashtag.
8. Promote Your Website On Instagram
Just like when promoting Instagram on your website, doing the reverse and promoting your website on Instagram can also be beneficial.
When you promote your website on Instagram, you’re essentially giving people another way to find your site. Promoting your website on the social media platform increases the chances that people will see and visit your site.
You can promote your website on Instagram in a few different ways. One way is to include a link to your website in your profile. This is an effective way to promote your site, as it’s one of the first things people will see when visiting your profile.
There are some interesting ways that you can increase traffic and conversions from Instagram. Using the tips we’ve provided, you’ll be able to create an effective strategy to help you achieve your desired results.
